SIMPLICITY
SIMPLICITY
Simplicity is non-excess. In Swedish, the word “lagom” describes something that is neither too much, nor too little, but enough. Nevertheless, although the concept describes something uncomplicated, there is, hidden in it, an unspoken complexity.
To exist, simplicity cannot lose itself in the unnecessary.
Once all the surplus is removed, there is only the essential, that in its wholeness it can shine. To create something simple, one needs special attention. Simplicity does not try to be what it is not. It is natural and genuine in its existence, it is the expression of essence.
Simplicity is non-excess. In Swedish, the word “lagom” describes something that is neither too much, nor too little, but enough. Nevertheless, although the concept describes something uncomplicated, there is, hidden in it, an unspoken complexity.
To exist, simplicity cannot lose itself in the unnecessary.
Once all the surplus is removed, there is only the essential, that in its wholeness it can shine. To create something simple, one needs special attention. Simplicity does not try to be what it is not. It is natural and genuine in its existence, it is the expression of essence.
FELIPE is a fine art and commercial photographer based in London, UK. A naturally curious person with an avid imagination, he is drawn to the stillness and depth of nature taking a lot of inspiration from its landscapes, textures, patterns and shapes and using them as a way to convey and express his internal world.
BIA is a cook based in Stockholm, Sweden. She enjoys slow cooking and the social aspect of food. For her food is meant to be appreciated as a shared experience. With her wide range of interests, spanning from martial arts to music; from travelling to writing poetry and beyond, she always finds inspiration for her recipes in the most unusual places.
ANNA is a creative director based in Stockholm, Sweden. Her socio-political awareness and interest in arts made her realise that images can change the world. With her avid curiosity, research skills and passion for visual arts, she always brings a fresh perspective to the projects she collaborates on.
SHADOW
As a concept, shadow can be interpreted in numerous ways. A shadow is the result of the interaction between light and object. It creates a third element, a spectrum, a silhouette of the object that lives in the dark, surrounded by light. Hence, it is often associated with the obscure, the unknown, the unconscious. A place within us, where memories and feelings, that we might not yet have access to, exist.
A shadow also conveys the ideas of contrast and duality, as it can only exist in the presence of light and yet, its reality is defined by darkness. It is fluid and immaterial, but also well defined. Within this duality, it exists independently.
However, a balance of some sort is necessary for the creation of a shadow. If lights are coming from every direction, it has nowhere to exist. Meanwhile, with the absence of light a shadow can no longer exist and, therefore, becomes pure darkness.
Text by Anna


Thinking on how to express the concept in a concrete, but not so obvious way, Felipe decided to experiment with light and cellophane. When light hits a piece of cellophane, due to its translucent nature, it casts a complex and almost three-dimensional shadow, full of textures and nuances. This shadow is so visually rich and yet, somehow ambiguous, that it makes the actual image of the cellophane rather dull in comparison.
From a gastronomic perspective, a consommé - transparent and clear broth, full of flavour - could be seen as the shadow of the ingredients used; you can taste them, although they are not visible. For this recipe, Bia decided to infuse a classic Italian dish with Asian ingredients.
You can check the recipe here.